Channel Strategy
- Slack: Real-time, Q&A, community
- Email: Strategic announcements only
- Showcases: Live demos, hands-on sessions
- Portal: Evergreen guides and documentation
Content calendar and messaging framework to be defined.
Slack Cadence
Channel Structure
- #data-mesh-announcements: Official updates (read-only)
- #data-mesh-help: Q&A, troubleshooting, peer support
- #data-mesh-showcase: Demos, wins, learnings
- Pod channels: #mesh-auth, #mesh-moretyme, #mesh-mca-asia
Weekly Rhythm
- Monday AM: Week ahead, focus areas
- Wednesday PM: Mid-week wins, unblocks
- Friday AM: Week summary, upcoming showcases
- Ad-hoc: Platform updates, urgent issues
Message templates with actual copy to be written.
Marketing Content
- Data Product Trading Cards: One-pagers for each published product
- Before/After Stories: Time-to-insight comparisons
- Developer Spotlight: Early adopter interviews
- Weekly Tips: Platform usage patterns
- Adoption Leaderboard: Gamified contribution recognition
Visual samples to be created.
Adoption Scorecard
Metrics
- Products: Published, in-flight, consumed
- Usage: Active users, API volume, queries/day
- Quality: SLA compliance, incidents, quality scores
- Velocity: Time to publish, release frequency
- Engagement: Portal traffic, training completion, community activity
Pod Health (Traffic Light)
- Green: On track, self-sufficient, contributing
- Amber: Blockers present, support needed
- Red: Stalled, intervention required
Dashboard mockup to be designed.
Feedback Loop Model
Input Channels
- Office Hours: Weekly open sessions
- Retrospectives: Bi-weekly pod retros with platform team
- Surveys: Quarterly NPS
- Telemetry: Platform usage data identifying friction
Action Process
- Weekly triage, theme identification
- Monthly roadmap updates
- Public backlog with status
- Closed-loop confirmation to users
Tracking board and response playbook to be created.